Diffusion Dominates 2023 Awards Season: PRSA-NY Big Apple Awards, PRNEWS Agency Elite Top 100 List, MarCom Awards and more!

Diffusion is always hard at work driving effective and meaningful campaigns, and the agency’s industry-leading approach led the team to be recognized for a major haul of industry awards in 2023. Most recently, Diffusion has been named a PRNEWS Agency Elite Top 100 Agency, 3x 2023 PRSA-NY Big Apple Award Winner, 3x 2023 MarCom Award Platinum Winner, 4x 2023 Hermes’ Creative Awards Platinum and Gold Winners and 5x 2023 Ragan’s PR Daily Finalists.

Read on to learn more about Diffusion’s award-winning campaigns. 

PRNEWS Agency Elite Top 100 List

In acknowledgment of the agency’s unique approach, creativity and thriving team culture, Diffusion secured a spot on the esteemed PRNEWS Agency Elite Top 100 list for 2024. This recognition serves as a testament to our team of expert PR consultants with a proven track-record of delivering strategy aligned to business objectives, a fresh creative approach, and faultless tactical delivery, always pushing for the highest quality, highest-tier media results possible.

PRSA Big Apple Awards Triumph

Diffusion’s campaigns for APN and Wysa were victorious at the 2023 PRSA-NY Big Apple Awards. Not only did Wysa win in the Marketing B2B services category, but the campaign was also awarded the Best of the Best overall for the Best Use of Research category.

Diffusion’s campaign drove significant brand awareness with target audiences, with Diffusion landing Wysa in over 35% of overall coverage volume compared to competitors. Diffusion’s efforts to build brand awareness ensured they had a similar share of voice to well-funded industry behemoths, with Diffusion securing 130+ pieces within the year.

APN was also honored in the Marketing Consumer Services, Healthcare category as a result of Diffusion’s strategic approach in positioning APN as a leading mental health treatment center tailored to healthcare professionals. Through well-crafted research campaigns and amplification of APN’s thought leadership, the results included over 30 pieces of earned coverage from a single research campaign, 11 of which were broadcast segments, further growing the company’s industry influence. 

MarCom Awards 2023

The MarCom Awards, which honor excellence in creative marketing and communication, recognized several recent Diffusion campaigns as Platinum winners in this year’s competition, including the agency’s work with Meridian, Wysa and GoPro.

Hermes Creative Awards 2023

The agency’s work was further exemplified at the 2023 Hermes Creative Awards, where campaigns for clients including Constant Contact, Burrow, and GoPro received Platinum accolades, while the team’s work with APN earned a Gold award in the PR Campaign category.

Ragan’s PR Daily Awards Finalist Nominations

Diffusion secured five finalist nominations at the prestigious Ragan’s PR Daily Awards. The agency’s submissions for Burrow, GoPro, Eyebuydirect, and Phenix highlight Diffusion’s consistent excellence across various industries. With nominations in multiple categories, Diffusion’s versatility in crafting effective PR campaigns showcases the team’s ability to deliver outstanding results for diverse clientele.

Looking ahead, Diffusion continues to pave the way for excellence in the field of PR, promising to deliver campaigns that redefine industry standards.

A huge congratulations to the teams and clients for creating impactful, outstanding work!